ABOUT
Performance marketing, governed by data.
Datastera is an AI-first data and performance marketing agency. We build the measurement foundation first, then run the performance on top of it, so every decision is backed by data you can actually trust.
WHO WE ARE
Founded in Prague in 2019.
Datastera s.r.o. started in 2019 as a small team that refused to separate marketing from measurement. We grew by doing both, the analytics underneath and the performance on top, for brands that need them to work as one.
Data-first, AI-first.
We lead with measurement and we build with AI. The result is a data foundation (GA4, server-side tracking, BigQuery, dbt) that makes performance marketing accountable, and automation that takes the manual work off the table.
We build, not just advise.
We run performance for international brands and e-commerce groups, and we build our own products, like talkminutes.ai, our privacy-first AI product made end to end in-house. The same team that recommends the stack also ships it.
THE TEAM
The people behind the work.
Performance, data, measurement, design and AI under one roof.